3 Photography Business Boundaries to Protect your Energy
WHY BOTHER?
Setting boundaries isn’t about being inflexible or difficult to work with, it’s about creating an environment where both you and the client are able to bring out the best in each other, so you can do your best work, and thrive.
Which is what both parties want, right?
It took me a few years to understand that I needed to establish some boundaries in order for my creativity to flourish and some lessons were learned much quicker than others. With hindsight, the three boundaries I’ve outlined below were the ones I wished I’d learned sooner, rather than later. So here goes…
#1 Clear Communication
Picture this...
You’ve just got home from a session and haven’t even set your bags down yet...
*ding*
A text message from your client that reads:
“Thanks so much for today, when will the photos be ready? I’m so excited to see them!”
Eek!
Making it clear from the start how and when you prefer to be contacted is an easy way to intercept and avoid those late night requests from clients.
By setting your expectations upfront, you can avoid feeling overwhelmed and give yourself the space and time you need to respond to inquiries and requests within a sensible timeframe. Most people are more than happy to stick within the lines of communication you prefer, but if you don’t tell them, how will they know??
#2 CONTRACT in place
Putting a contract in place can be as simple as agreeing where and when the shoot will take place, who will be involved, and what you and your clients can expect from each other.
Start with something clear & simple and add to it over time.
For example: It took me a year of shooting weddings all over the country before I decided 2 hrs travel in a day was my limit. The following year I factored an overnight stay in to my contract for anything over that.The year after that, following a night of no sleep in the spookiest house I’ve ever stayed in, I added the stipulation that I choose the accommodation.
Premier Inn suits me just fine, thank you.
#3 Invoice every time
Ever had a friendship ruined because you shot a session or wedding for free?
I have.
There is no way your friend/collaborative party will know how much time and effort goes into your complimentary shoot unless you make it clear.
Next time try this: Invoice for the amount it would normally cost and apply a discount of 100%. Invoicing for your complimentary session this way enables everyone to see and understand your value.
Bonus tip: Make sure there is a clear understanding of the ultimate exchange. For example, if you’re planning to use the images for your website and marketing content, discuss this beforehand and include the terms in your contract.
Final thought
We learn as we go and I truly think it’s ok to create boundaries around yourself and work, as and when you discover you need them. You’re not being difficult, you’re simply setting the scene for you to be able to do your best work. By establishing a few simple preferences, not only is it possible to protect your creative energy but also to foster a more professional and respectful relationship with your clients. In my ten years of running a photography business, I can honestly say boundaries bring out the best in us both.
Hope this was helpful x
“I think of myself as the business person and the artist. The business person has one job: Keep the artist happy”